Senior Vice President
Liane Ramirez Swierk is an accomplished strategic communications professional and advisor to c-suite executives, with more than 20 years of television, entertainment, lifestyle, and publishing experience. She leads the firm’s media and multicultural practices, reporting directly to the company’s president and CEO. Her areas of expertise include integrated corporate communications and strategy, thought leadership and executive positioning, brand and executive messaging, and crisis management.
Since joining Goodman Media International in 2002, Liane has served as the chief architect behind a variety of successful corporate and consumer communications strategies. She has planned launches for consumer and media brands, including PBS, The New York Times Company (The New York Times, NYT.com and T Magazine), The Wall Street Journal and Dow Jones properties (the redesign of The Wall Street Journal and the launch of the “Greater New York” section of The Wall Street Journal), and Time Inc.
An expert on the Hispanic and multicultural media market, Liane launched the firm’s multicultural practice and remains the division’s lead strategist. Under her leadership, the firm has represented NBCU Comcast’s Spanish-language television network Telemundo, People en Español’s Festival, Terra Networks, NAACP (for their Centennial Convention), Latina magazine, and Meredith’s first Spanish-language women’s title, Siempre Mujer. She currently leads account teams for Azteca America and new Spanish-language ticket-buying site, Fantastico.
Liane received a Bachelor of Fine Arts, cum laude, from C.W. Post/Long Island University in Communications/Public Relations. She resides in Manhattan with her husband, Jeff Swierk, a senior marketing executive at MasterCard, and their son, Derek.